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Sylvia Dief-Atallah

"I found I could say things with color and shapes that I couldn't say any other way." -Georgia O'Keefe


Sylvia was asked to create Madonna inspired earrings for a creative photo shoot with Clee Images. Madonna's jewelry is eclectic. She has worn a variety of styles, from street chic to vogue. Sylvia put her own unique spin with her earring designs. Watch some of the process with this behind the scenes footage. The photographer and the model thought Sylvia "rocked" it. Stay tuned because you will get to see some of the images from the photo shoot on Ketoora's social media. 

Meet Sylvia Dief-Atallah, the designer behind Ketoora. She’s a proud Canadian, born of Coptic Egyptian parents. Sylvia began making jewelry 13 years ago, her inspiration comes from art, architecture and personal travel experiences. Each piece is carefully handcrafted, and made in small batches. When she’s feeling most inspired, she can see the finished product in her mind before she’s put it into form. That is when her love for what she does is at it’s most powerful.

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